‘1467-8675.12060’ <https://onlinelibrary-wiley-com.ezproxy3.lib.le.ac.uk/doi/pdf/10.1111/1467-8675.12060>
Aitken R, Gray B and Lawson R, ‘Advertising Effectiveness from a Consumer Perspective’ (2008) 27 International Journal of Advertising 279
‘Amazon.Co.Uk: Buying Choices: Creating Value: The Theory and Practice of Marketing Semiotics Research’ <https://www.amazon.co.uk/gp/offer-listing/0199657270/ref=sr_1_4_olp?s=books&amp;ie=UTF8&amp;qid=1543582252&amp;sr=1-4&amp;keywords=semiotics+marketing>
Barbara B. Stern,George M. Zinkhan,Morris B. Holbrook, ‘The Netvertising Image: Netvertising Image Communication Model (NICM) and Construct Definition’ Journal of Advertising <http://go.galegroup.com.ezproxy3.lib.le.ac.uk/ps/retrieve.do?tabID=T002&amp;resultListType=RESULT_LIST&amp;searchResultsType=SingleTab&amp;searchType=AdvancedSearchForm&amp;currentPosition=1&amp;docId=GALE%7CA94145249&amp;docType=Article&amp;sort=RELEVANCE&amp;contentSegment=&amp;prodId=EAIM&amp;contentSet=GALE%7CA94145249&amp;searchId=R4&amp;userGroupName=leicester&amp;inPS=true>
Beatrix Cleff E, ‘Privacy Issues in Mobile Advertising’ (2007) 21 International Review of Law, Computers & Technology 225
Belk RW, Ger G and Askegaard S, ‘The Fire of Desire: A Multisited Inquiry into Consumer Passion’ (2003) 30 Journal of Consumer Research 326
Benwell B, Masculinity and Men’s Lifestyle Magazines (Blackwell/Sociological Review 2003)
Berger AA, Ads, Fads, and Consumer Culture: Advertising’s Impact on American Character and Society (Fifth edition, Rowman & Littlefield Publishers 2015) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1938442>
Bignell J, Media Semiotics: An Introduction (2nd ed, Manchester University Press 2002)
——, Media Semiotics: An Introduction (2nd ed, Manchester University Press 2002)
——, Media Semiotics: An Introduction (2nd ed, Manchester University Press 2002)
——, Media Semiotics: An Introduction (2nd ed, Manchester University Press 2002)
Bordwell D, Thompson K and Smith J, ‘Chapter 4 The Shot: Mise-En-Scene’, Film art: an introduction (Eleventh edition, McGraw-Hill Education 2017) <http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780077188917>
Bourdiue P, ‘The Forms of Capital’, Handbook of Theory and Research for Socilogy of Education (Greenwood press 1986)
Carroll A, ‘Brand Communications in Fashion Categories Using Celebrity Endorsement’ (2009) 17 Journal of Brand Management 146
Chambers T, ‘Audience Evolution: New Technologies and the Transformation of Media Audiences’ (2011) 61 Journal of Communication E1
Danesi M, Brands (Routledge 2006)
——, Brands (Routledge 2006)
de Mooij M, Global Marketing and Advertising: Understanding Cultural Paradoxes (5th edn, SAGE Publications Inc 2018)
Desmond J, Psychoanalytic Accounts of Consuming Desire: Hearts of Darkness (Palgrave Macmillan 2012) <https://login.ezproxy3.lib.le.ac.uk/login?qurl=http://www.palgraveconnect.com/doifinder/10.1057/9781137289087>
——, Psychoanalytic Accounts of Consuming Desire: Hearts of Darkness (Palgrave Macmillan 2012) <http://ezproxy.lib.le.ac.uk/login?url=http://www.palgraveconnect.com/doifinder/10.1057/9781137289087>
Durham MG and Kellner D, Media and Cultural Studies: Keyworks, vol 2 (Rev ed, Blackwell 2006) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=239901>
Edwards JP, ‘The Impact of New Technology on Consumer Behaviour’ Admap <https://www.warc.com/content/article/admap/the_impact_of_new_technology_on_consumer_behaviour/79907>
Featherstone M, ‘The Body in Consumer Culture’ (1982) 1 Theory, Culture & Society 18
——, ‘The Body in Consumer Culture’ (1982) 1 Theory, Culture & Society 18
——, ‘Lifestyle and Consumer Culture’ (1987) 4 Theory, Culture & Society 55
——, Consumer Culture and Postmodernism (2nd ed, SAGE Publications 2007) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=420926>
——, ‘Body, Image and Affect in Consumer Culture’ (2010) 16 Body & Society 193
Fern L. Johnson, Imaging in Advertising : Verbal and Visual Codes of Commerce (Routledge 2007) <https://ebookcentral.proquest.com/lib/leicester/reader.action?docID=995622&amp;query=>
Fletcher W, Powers of Persuasion: The inside Story of British Advertising : 1951-2000 (Oxford University Press 2008) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=430843>
Fowles J, Advertising and Popular Culture, vol 5 (Sage Publications 1996)
Gabriel R, Why I Buy: Self, Taste, and Consumer Society in America (Intellect 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1114559>
——, Why I Buy: Self, Taste, and Consumer Society in America (Intellect 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1114559>
Gerald Zaltman and Lindsay H. Zaltman, Marketing Metaphoria (Harvard Business School Press) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5181930>
Gillespie M, Toynbee J, and Open University. DA204 Understanding media, Analysing Media Texts (Open University Press 2006)
Goldman R, Reading Ads Socially (Routledge 1992)
——, Reading Ads Socially (Routledge 1992)
Gountas J, ‘Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers20082Gerald Zaltman and Lindsay Zaltman.                              . Boston, MA: Harvard Business 2008. 272 Pp., ISBN: 978‐1‐4221‐2115‐3 US $ 29.95’ (2008) 25 Journal of Consumer Marketing 482
Gupta S and others, ‘Nations as Brands: Cinema’s Place in the Branding Role’ [2018] Journal of Business Research
Hackley CE, Advertising and Promotion: Communicating Brands (Sage 2005)
——, Marketing: A Critical Introduction (1st ed, SAGE Publications 2009) <http://ebookcentral.proquest.com/lib/leicester/detail.action?docID=689449>
——, Marketing: A Critical Introduction (1st ed, SAGE Publications 2009) <http://ebookcentral.proquest.com/lib/leicester/detail.action?docID=689449>
Hansen F and Christensen SR, Emotions, Advertising and Consumer Choice (1st ed, Copenhagen Business School Press 2007)
Hearn A, ‘`Meat, Mask, Burden`’ (2008) 8 Journal of Consumer Culture 197
Hegarty J, Hegarty on Advertising: Turning Intelligence into Magic (Revised&expanded [edition], Thames & Hudson 2017)
Herbert Marcuse 1898-1979., One Dimensional Man (Sphere Books 1968)
Hill RP and Moran N, ‘Social Marketing Meets Interactive Media’ (2011) 30 International Journal of Advertising 815
Iain MacRury, Advertising (Routledge 1998) <https://ebookcentral.proquest.com/lib/leicester/reader.action?docID=182217&amp;query=>
——, Advertising (Routledge 1998) <https://ebookcentral.proquest.com/lib/leicester/reader.action?docID=182217&amp;query=>
Jerome D. Williams, ,  Wei-Na Lee, , and  Curtis P. Haugtvedt, Diversity in Advertising : Broadening the Scope of Research Directions (Taylor & Francis Group 2004) <https://ebookcentral.proquest.com/lib/leicester/reader.action?docID=1138258&amp;query=>
Jonathan Hardy, Iain Macrury, Helen Powell, The Advertising Handbook: 4th Edition (e-Book) - Routledge (Routledge 2018) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5313034>
Jones O, Chavs: The Demonization of the Working Class (Third edition, Verso 2020) <https://www.vlebooks.com/product/openreader?id=LeicesterU&amp;accId=8981756&amp;isbn=9781781683989>
‘Journal of Advertising’ <http://go.galegroup.com.ezproxy4.lib.le.ac.uk/ps/i.do?ty=as&v=2.1&u=leicester&it=DIourl&s=RELEVANCE&p=EAIM&qt=TI%7E%22Advertising%27s+New+Audiences%22%7E%7ESP%7E81%7E%7EIU%7E3%7E%7ESN%7E0091-3367%7E%7EVO%7E39&lm=DA%7E120100000&sw=w>
Judith Wardle, Developing Advertising with Qualitative Market Research : Developing Advertising with Qualitative Market Research (SAGE Publications 2002) <https://ebookcentral.proquest.com/lib/leicester/reader.action?docID=343974&amp;query=>
Kellner D, Kellner DM, and Kellner D Staff, Media Culture: Cultural Studies, Identity, and Politics between the Modern and the Postmodern (Routledge 1995)
Kelly A, Lawlor K and O’Donohoe S, ‘Encoding Advertisements: The Creative Perspective’ (2005) 21 Journal of Marketing Management 505
‘Killing Us Softly | Kanopy’ <https://le.kanopy.com/video/killing-us-softly>
‘——’ <https://le.kanopy.com/video/killing-us-softly>
KITCHEN PJ and others, ‘The Emergence of IMC: A Theoretical Perspective’ (2004) 44 Journal of Advertising Research 19
Leiss W and others, Social Communication in Advertising: Consumption in the Mediated Marketplace (3rd. ed, Taylor and Francis 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1138612>
——, Social Communication in Advertising: Consumption in the Mediated Marketplace (3rd. ed, Taylor and Francis 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1138612>
——, Social Communication in Advertising: Consumption in the Mediated Marketplace (3rd. ed, Taylor and Francis 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1138612>
Lombard M and Snyder-Duch J, ‘Interactive Advertising and Presence’ (2001) 1 Journal of Interactive Advertising 56
Long P and Wall T, Media Studies: Texts, Production, Context (2nd ed, Pearson 2012)
——, Media Studies: Texts, Production, Context (2nd ed, Pearson 2012)
Lury C, Brands: The Logos of the Global Economy (Routledge 2004) <http://ezproxy.lib.le.ac.uk/login?url=http://search.ebscohost.com/login.aspx?direct=true&amp;scope=site&amp;db=nlebk&amp;db=nlabk&amp;AN=105928>
——, Consumer Culture (2nd ed, Polity 2011)
Mansfield N, Subjectivity: Theories of the Self from Freud to Haraway (New York University Press 2000) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=286495>
Matthew P. McAllister , and  Emily West, The Routledge Companion to Advertising and Promotional Culture (Routledge 2013) <https://ebookcentral.proquest.com/lib/leicester/reader.action?docID=1125172&amp;query=>
McAllister MP and West E, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
——, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
——, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
——, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
——, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
——, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
——, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
——, The Routledge Companion to Advertising and Promotional Culture (Taylor & Francis Group 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1125172>
McStay A, Digital Advertising (Palgrave Macmillan 2010)
——, Creativity and Advertising: Affect, Events and Process (Taylor and Francis 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1221453>
——, Creativity and Advertising: Affect, Events and Process (Taylor and Francis 2013) <https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1221453>
Michael O’Shaughnessy, ‘Promoting “Emotion”: Feelings, Film Studies and Teaching or Understanding Films; Understanding Ourselves’ (1994) 97 Metro Media and Education 44
Mooij MK de, Advertising Worldwide (2nd ed, Prentice Hall 1994)
Moor L and Lury C, ‘MAKING AND MEASURING VALUE’ (2011) 4 Journal of Cultural Economy 439
——, ‘Price and the Person: Markets, Discrimination, and Personhood’ (2018) 11 Journal of Cultural Economy 501
Ogilvy D, Confessions of an Advertising Man ([Rev ed], Southbank Pub 2011)
Pardun CJ and Pardun CJ, Advertising and Society: An Introduction (2nd ed, Wiley Blackwell 2014) <http://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1245112>
Ritson M and Elliott R, ‘The Social Uses of Advertising: An Ethnographic Study of Adolescent Advertising Audiences’ (1999) 26 Journal of Consumer Research 260
Rodgers S and Thorson E, ‘The Interactive Advertising Model’ (2000) 1 Journal of Interactive Advertising 41
——, Advertising Theory (Routledge 2012) <http://www.vlebooks.com/vleweb/product/openreader?id=LeicesterU&amp;isbn=9780203149546>
——, Advertising Theory (Routledge 2012) <http://www.vlebooks.com/vleweb/product/openreader?id=LeicesterU&amp;isbn=9780203149546>
Ross K and Nightingale V, Media and Audiences: New Perspectives (Open University Press 2003)
Savage M, Social Class in the 21st Century, vol A Pelican introduction (Pelican, an imprint of Penguin Books 2015)
Scholten M, ‘Lost and Found: The Information-Processing Model of Advertising Effectiveness’ (1996) 37 Journal of Business Research 97
Sinclair J, ‘Globalization and the Advertising Industry in China’ (2008) 1 Chinese Journal of Communication 77
——, Advertising, the Media and Globalisation: A World in Motion (Taylor and Francis 2012) <http://ebookcentral.proquest.com/lib/leicester/detail.action?docID=981903>
‘Souls of Black Girls | Kanopy’ <https://le.kanopy.com/video/souls-black-girls>
‘Syndetic Solutions - Table of Contents for ISBN Number 9780415577113’ <https://syndetics.com/index.aspx?isbn=9780415577113/TOC.HTML&amp;client=leicester&amp;type=rn12>
‘Syndetic Solutions - Table of Contents for ISBN Number 9781118721391’ <https://syndetics.com/index.aspx?isbn=9781118721391/TOC.HTML&amp;client=leicester&amp;type=rn12>
Turow J and McAllister MP, The Advertising and Consumer Culture Reader (Routledge 2009)
——, The Advertising and Consumer Culture Reader (Routledge 2009)
——, The Advertising and Consumer Culture Reader (Routledge 2009)
——, The Advertising and Consumer Culture Reader (Routledge 2009)
——, The Advertising and Consumer Culture Reader (Routledge 2009)
——, The Advertising and Consumer Culture Reader (Routledge 2009)
——, The Advertising and Consumer Culture Reader (Routledge 2009)
——, The Advertising and Consumer Culture Reader (Routledge 2009)
Vestergaard T and Schrøder K, The Language of Advertising, vol 9 (Blackwell 1985)
——, The Language of Advertising, vol 9 (Blackwell 1985)
‘Volume 6, Issue 1, April 2012 – The Association for Psychosocial Studies’ <http://www.psychosocial-studies-association.org/volume-6-issue-1-april-2012/>
Whitehouse-Hart J and SpringerLink (Online service), Psychosocial Explorations of Film and Television Viewing: Ordinary Audience (Palgrave Macmillan UK 2014) <http://dx.doi.org/10.1057/9781137465146>
Whitehouse-Hart J and Taylor D, ‘Branding The Agency Emotionally’ (Journal of Psychosocial Studies, 2012) <http://www.google.co.uk/url?sa=t&amp;rct=j&amp;q=&amp;esrc=s&amp;source=web&amp;cd=1&amp;ved=0ahUKEwiNtfOTmLXSAhXMDcAKHczzATIQFggyMAA&amp;url=http%3A%2F%2Fwww2.uwe.ac.uk%2Fservices%2FMarketing%2Fresearch%2Fpdf%2FJournal%2520for%2520Psychosocial%2520Studies%2FJoWhitehouseHartDianeTaylorBrandingtheAgency.pdf&amp;usg=AFQjCNHDzi0sOlJAXWH_c1mbtyw-TG_nIA&amp;sig2=UdvMgUIgpfdeDNiaK7euPA&amp;bvm=bv.148441817,d.d24>
Zhihong Gao, ‘Harmonious Regional Advertising Regulation? A Comparative Examination of Government Advertising Regulation in China, Hong Kong, and Taiwan’ Journal of Advertising <http://go.galegroup.com/ps/retrieve.do?tabID=T002&amp;resultListType=RESULT_LIST&amp;searchResultsType=SingleTab&amp;searchType=AdvancedSearchForm&amp;currentPosition=1&amp;docId=GALE%7CA137861181&amp;docType=Article&amp;sort=RELEVANCE&amp;contentSegment=&amp;prodId=EAIM&amp;contentSet=GALE%7CA137861181&amp;searchId=R1&amp;userGroupName=leicester&amp;inPS=true>